By Iddi Yire
Accra, Aug 04, GNA – Multichoice Ghana, has reiterated that it is not tenable to reduce its DStv subscription fees in the manner proposed by Mr Samuel Nartey George, the Minister of Communications, Digital Technology and Innovation.
The Minister on Friday, August 1, 2025, gave a directive to MultiChoice Ghana to either comply with the Government’s request for a 30 per cent reduction in DStv subscription fees or face suspension in Ghana.
However, Mr Alex Okyere, Managing Director of MultiChoice Ghana, in a statement in response to the Minister’s directive, said the organisation had noted with concern the recent statements made by the Minister regarding DStv pricing in Ghana.
“It is regrettable that the Honourable Minister has taken this stance, notwithstanding our ongoing endeavours to engage with the Honourable Minister candidly and in good faith on this important matter.
“In an effort to arrive at a resolution, we have made a proposal to the Honourable Minister and the National Communications Authority (NCA) on an alternative further engagement avenue.
“Having operated in Ghana for 30 plus years, we value our employees, contract staff, dealers, installers, agents, and retailers in Ghana,” the statement said.
The statement said the organisation is also mindful of the dire implications that an impasse may have on its operations and livelihoods of others, and expressed its commitment to working together with the Minister and the NCA to resolve the matter.
It said MultiChoice values its subscribers and endeavours at all times to keep DSTV subscription fees as low as possible, despite the extremely challenging competitive and macro-economic environment in which it operates, without compromising on customer choice and the quality of the services it offer.
“While we appreciate the recent appreciation of the Cedi (which we have never referred to as a ‘fluke’), it is not tenable to reduce the DStv subscription fees in the manner proposed by the Minister,” the statement said.
It said Multichoice remain committed to constructive engagement with the Minister and to complying with all applicable laws and regulations in Ghana and trusts that the authorities will do likewise.
GNA
Edited by Lydia Kukua Asamoah