Accra, May 21, GNA- The GhArticles.com, an online news platform, has undertaken a “comprehensive rebrand” as it marks its fourth anniversary this year.
Mr Ishew Charway, the Chief Executive Officer and founder of GhArticles.com announced the rebranding in a video message released as part of the platform’s anniversary campaign.
He explained that the move was in compliance with the platform’s business development needs.
“After carefully assessing our business development needs, your feedback, and our overall presence on social media, we have decided to update our brand identity. The rebranding includes a new logo designed to better represent the platform’s mission of delivering every news detail with clarity and precision”, he stated.
Mr. Charway, also in the video message, explained the concept and rationale behind the rebranding, highlighting three key factors.
“First, we believe the newly launched logo better conveys what we do. Second, it enhances the quality of our work and our visibility in the digital space. Finally, it symbolises our values and future direction.
“The old logo, while significant in the platform’s initial growth, will be replaced as part of this new chapter. The updated brand identity aims to more effectively, represent GhArticles.com and ensure continued delivery of top-notch news and content”, he explained.
As part of the anniversary celebration, GhArticles.com said it would host a series of giveaways over the next 30 days, offering souvenirs and cash prizes.
Additionally, small to medium-sized businesses will have the opportunity to advertise on the platform, further integrating them and their goods and services into the business community, it added.
Mr Charway expressed his profound gratitude to all patrons of the platform for their invaluable support over the years and encouraged followers to reach out with any questions.
“Welcome to a new era with GhArticles.com—still bringing you every news in detail!” he stated.
He encouraged patrons to visit the official website, GhArticles.com, or follow the social media channels for updates on the rebrand and upcoming events.
GNA