Accra, Sept. 26, GNA – Nescafé has launched the “Nescafé Real Vibes Promo,” a consumer promotion offering up to GH¢1 million worth of prizes, including cash, smartphones, laptops, motorbikes and two electric vehicles.
The promotion, launched at Accra Mall, will run from September to December 2026 and is aimed at Nescafé consumers nationwide, offering them the opportunity to win exciting prizes through specially marked promotional packs.
Speaking about the promotion, Ms Lily Boatema Ntim, Category Development Manager, Nescafé, said consumers could participate by purchasing specially marked promotional packs bearing the “Win Up to 1 Million” inscription.
She explained that consumers would find a unique code inside the promotional sachets, which they could enter by dialing 3809# to participate in the draw.
“Consumers needed to enter five codes to qualify for the draw”, she stated.
According to her, the “Real Vibes” concept was linked to Nescafé’s recently launched “My Coffee, My Vibe” communication campaign, which sought to connect the brand with consumers’ everyday lifestyles and moments.
“Nescafé is just saying that no matter who you are, your lifestyle, whatever you enjoy, Nescafe can be that vibe, that creative spark, that thing that you have in your everyday moment,” she said.
Ms Ntim said the promotion was aimed at giving consumers the opportunity to turn their everyday enjoyment of Nescafé into an opportunity to win prizes.
She assured consumers that the promotion was genuine and urged them to look out for the specially marked promotional packs in shops and other outlets.
GNA
Edited by Kenneth Odeng Adade
26 Sept 2026