By Patrick Ofoe Nudzi
Accra, Nov. 17, GNA – Over 30 Agribusiness owners have been trained in packaging, marketing, distribution and use of marketing tools and technologies to scale up their businesses.
The training, which began in July and lasted for four months, saw the beneficiaries go through intensive coaching, mentoring and some business strategies under the Ignite-African Women in Agribusiness Fellowship 3.
Ignite Fellowship is an 18-week fellowship tailored for women in agribusiness across Africa and the diaspora, aimed at igniting entrepreneurs and professionals seeking to either start or scale up their businesses in the industry.
The programme was held in collaboration with Guzakusa, an organisation that seeks to empower women in agribusiness across Africa.
Madam Millicent Atana, Lead Operation, Guzakusa, said the Ignite Fellowship had impacted not only businesses but helped create economically vibrant communities.
She said each beneficiary had shown a powerful commitment of transforming their path whilst pushing themselves to their limits and building a network of support that promoted nations, cultures and communities.
“Today, we recognize and celebrate the courage, resilience and the incredible potential you carry forward. You have the tools, knowledge and community to excel. You have the power to influence, innovate and inspire others around you,” Madam Atana said.
Madam Eva Sunu-Attah, Chief Executive Officer, Oasis Foods and Member, Ignite Fellowship, said the benefits of the collaboration were immense as they shared knowledge and resources to achieve great things and uplift each other.
She said African women had been pivotal in the landscape, making up about 70 per cent of the workforce and contributing 60 per cent of labour, however, they lacked access to finance and land ownership, among others.
“It’s essential that we work and change the narrative. The opportunities presented by the African Continental Free Trade Area (AfCFTA) open doors for women-led micro, small and medium enterprises (MSMEs) which allow us to engage in a market of 1.3 billion people. We must ensure that our voices are heard and our contributions recognised,” she said.
GNA